Holland Group News....

The Holland Group would like to announce the addition of our Web Production, Content Development & Marketing Division. The Holland Group is an unprecedented choice for web content development, blogging, social marketing and many other aspects of web marketing to suit all of your company's traffic needs.

Services
Blogging
Social Marketing Consultation
Social Media Optimization
Blogger Outreach
Marketing Materials Design
Marketing Strategy
Logo Design
Newsletter Design
Promotional Concepting
Traffic Analysis
Web Analytics

For additional information, contact The Holland Group.

Holland Group News....

The Holland Group is pleased to announce the addition of our redesigned fashion, luxury lifestyle and beauty public relations division. With an extensive background in cosmetics, luxury lifestyle, and the fashion arenas, The Holland Group is your unsurpassed choice in getting your brand noticed.

The Holland Group has the unparalleled ability to turns emerging brands into household names and takes established brands to the next level. We are keyed into the latest trends and style makers. Our relationships with top magazines, TV shows, newspapers, blogs, and social networking sites breaks through the media clutter to create a buzz for your product.

Contact us : thehollandgrouppr@gmail.com to schedule an appointment.

News Release of the Week.....

Brooklyn, NY November 7, 2008 - The Holland Group PR is pleased to announce the addition of The Brooklyn Masonic Temple to our client list. The Brooklyn Masonic Temple is the home of The Empire State Grand Council A&A.S.R.M. Inc. and The Deborah Grand Chapter of Empire State O.E.S. Working under the authority of the National Supreme Council A&A.S.R.M. ,Inc.

Under the leadership of Grand Deputy Inspector General, Ill. Frank Porter 33º and Worthy Grand Matron Sis. Mattie Grant, The Empire State Grand Council celebrated their 32nd Anniversary on Sunday October 16, 2008.

History: The Brooklyn Masonic Temple is regarded as one of the most outstanding structures in Brooklyn, New York. The cornerstone to this beautiful edifice was laid in 1907 as an exact replica of King Solomon’s Temple. Only two other Temples of its kind have been erected in the world. One in Colorado and the other in Egypt. It cost four million dollars to complete this art of monumental status. Marble staircases along with Ancient Masonic murals can be found throughout the building.

In October 1977, the Temple was acquired by The Empire State Grand Council A&A.S.R.M., Inc. and opened it’s doors to the public for the first time by making it’s meeting rooms available to different groups on a monthly basis.

The Brooklyn Masonic Temple continues to be available for rent by public organizations as well as intimate functions such as; weddings, receptions, birthdays and various events.

You are invited to visit The Brooklyn Masonic Temple website for additional information, http://brooklynmasonictemple.tripod.com/

Government, Community and Media Relations...

The Holland Group is pleased to announce the addition of Government, Community and Media Relations division to our roster.

The Holland Group is one of New York's premiere organizations offering clients unparalleled experience and services in public, community and government relations.

Public Relations
Our firm works with the client to shape the right message for their target audience. We serve as communications specialist to build and maintain positive relationships with the public. Media is crucial in advancing political issues, events and projects. The Holland Group works with clients to get the story in media outlets with accuracy.

Community Relations
The Holland Group actively works with the client to develop and implement a plan that identifies the project goals, mission and local concerns prior to receiving exacerbated media attention.

Holland Group News....

The Holland Group is pleased to announce the addition of a food and beverage public relations division to our roster. This provides a logical compliment to our long association with clients in the travel/tourism sectors.

With our exclusive focus on the food and wine sector, The Holland Group is extremely well connected to the food and wine media—consumer and trade, national and key market, print, digital and broadcast—and to influencer groups whose opinions create and sustain trends.

This national network of media and influencer contacts, combined with our breadth and depth of experience in food and wine communications, is a powerful competitive advantage for our clients, lending unusual credibility to our clients’ marketing messages and gaining valuable access to trade and consumer media.

The Holland Group's work includes almost every aspect of food marketing communications including: Marketing Communications Planning, Advertising, Public Relations, Promotions, Publications, Writing, Event Planning and Food Photography.

Holland Group PR News....

Event Planning

The Holland Group PR is pleased to assist its clients with event planning or launch parties. We have the ability to generate instant media attention that is essential in creating interest in a new product, service, or business venture.

Kishana L. Holland and the THG team work closely with clients to guarantee the success of an event. Our capabilities include: securing caterers, creating gift bags, attracting celebrities and other notable figures, photographers, florists, music, invitations, as well as devising clever theme parties to attract media interest.

Once all components are in place, the team works diligently to attract media interest and attendance, while apprising the client of our progress. During the event itself, THG account executives are in attendance to converse with the press, make introductions, and field any media questions.

To schedule a consultation, contact Kishana L. Holland: thehollandgrouppr@gmail.com.

Personal Branding Workshop

The Holland Group Presents

“Personal Branding: Promoting Your Expertise Using Social Media”

This 90 minute workshop is targeted at independent professionals, partners in professional service firms, small business owners and entrepreneurs to help them understand social media and how to use it to develop their personal brand.

At this workshop you will be afforded the opportunity to learn from senior marketing and branding executives, interact with and discuss your branding programs in-depth with peers, and craft a brand loyalty strategy.

During the workshop, you will find out how to:

• Build and grow your corporate brand
• Increase brand relevance and influence
• Build brands in a digital world
• Realize the importance of media/press in marketing your business
• Influence and shape brand behavior
  

When: October 25, 2008

3:00pm-5:00pm

Where: Zion Gallery

152 MacDonough St.

Brooklyn, NY 11216

*Registration Fee: $50

For details and additional information, contact Kishana Holland/Coordinator: thehollandgrouppr@gmail.com

Services

• Public Relations Strategy and Branding, Integrate and align public relations with other branding efforts and overall company goals. The Holland Group PR has built tenured media relationships with national, regional, trade and broadcast publications to ensure that your message is delivered in the timeliest manner to your target audience. Services Include: Press Releases, Creating Press Kits, Interviews, Negotiating Speaking Engagements and Building a Targeted Media List.
  
  
• Media Relations, Achieve a constant flow of outstanding, on-target, on-message media coverage.

• Product Launches, Introducing new products and services. From clearly positioning the product within the competitive landscape, to building awareness and generating media coverage, The Holland Group PR will develop a comprehensive launch plan that clearly identifies revenue and sales goals.

• Crisis Management, Quickly strategize and execute communications tactics in response to crisis.
  
• Web Promotions/Marketing, We are quickly facing a digital revolution. The Holland Group recognizes that the Internet provides valuable public relations opportunities, including fast and effective communications.
  
  Integrating online communications into public relations services ensures that clients receive maximum exposure, not only in print publications, but also in terms of online visibility. Services Include: Weblog Development, Website consulting, editing, maintenance and reporting.


• Positioning, Positioning is key to all marketing and public relations initiatives. If a product or service is not clearly positioned and differentiated from the competition, it becomes very difficult to convey that brand to audiences such as the media, prospects, current clients and even employees.

• Writing, The Holland Group can provide writing services that covers press releases, user stories and bylined articles for our clients. Our seasoned team of writers understands what sparks a reporter’s interest, how to differentiate our clients from their competitors, and how to craft a message to maximize placement opportunities – all skills that are essential to creating good buzz.
  

PR writing is a specialized craft. Many people try it; few do it well. The Holland Group knows how to create clear, succinct messages that communicate quickly and effectively to busy media people. Additionally, our comprehensive menu of writing services means your story can be coordinated across all your materials, giving you the strong, consistent image you need.

The Holland Group Press Release

Press Release

New York, September 17, 2008:

The Holland Group (THG) is a privately held firm, owned and operated by Founder and CEO, Kishana L. Holland.

The Holland Group creates and develops local, national and regional media campaigns, organizes events, publicizes new initiatives and builds audiences across a broad spectrum.

THG maintains a vibrant communications network of print, design, electronic media, creative and public relations professionals. Our firm delivers exceptional results for our clients in the retail, arts & cultural institutions, commerce, public service, political and the not-for-profit sectors.

If you are searching for an innovative public relations and lifestyle firm with a flair for producing stellar events and a knack for developing effective marketing strategies while thinking outside of the box, The Holland Group is the unprecedented choice.

Kishana L. Holland is well versed in the business of building brands. Ms. Holland’s proven ability to leverage relationships began with the creation of the Tres Chic brand. The aptly titled name breathed life into two retail boutiques, a series of local and national shopping & social events, The Tres Chic Foundation and the hugely successful Tres Chic Style Fashion Blog.

Solid relationships within the corporate, entertainment, advertising, marketing and fashion industry are an integral part of The Holland Group’s hybrid approach to maximize client visibility. THG offers a full range of services devoted to image refinement, brand development, crisis management, publicity, engagement marketing and event design.

The Holland Group pledges a commitment to work timelessly to develop & expand brands, personalities and product marketability that persevere through time. We strive to find angles that are unique and appealing to the media going beyond targeting the familiar publications. Any public relations agency can get media placement but not with the Holland Group creativity and flare.

For more information, interviews or inquiries contact,
Kishana L.Holland: thehollandgrouppr@gmail.com
or visit our News Wire Blog: www.thehollandgrouppr.blogspot.com/